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MiQ TV intelligence

MiQ

2D animation and Creative direction


Client:

MiQ


"MiQ has launched it's TV Intelligence platform, a revolutionary solution set to supercharge the UK's TV advertising industry. Unique to the market, the platform provides marketers and agencies with a complete view of audience, campaign and competitor intelligence across linear TV, connected TV (CTV), and YouTube in one place, enabling them to solve for fragmentation and maximise value from their video investments."

This was an explainer video I created to illustrate the inner workings of the new platform and what benefits it could bring to campaign strategies. I set out the creative direction and motion production of this project.


Client:

MiQ


"MiQ has launched it's TV Intelligence platform, a revolutionary solution set to supercharge the UK's TV advertising industry. Unique to the market, the platform provides marketers and agencies with a complete view of audience, campaign and competitor intelligence across linear TV, connected TV (CTV), and YouTube in one place, enabling them to solve for fragmentation and maximise value from their video investments."

This was an explainer video I created to illustrate the inner workings of the new platform and what benefits it could bring to campaign strategies. I set out the creative direction and motion production of this project.

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